Position
Department: Digital Hub
Location: Beijing, China
The Position
1) Own and maintain digital solutions and platforms:
•
Ensure that all aspects of the operational use of the platform runs
smoothly and effectively, including platform evaluation, content
generation, operational KPIs, etc.;
• Ensure solutions and
platforms are in line with business and brand needs (e.g. to improve
awareness of diabetes for early diagnosis, right treatment, better outcomes);
2) Optimize, upgrade and extend the use of the platforms:
•
Identify the strategic focus based on the in-depth understanding
about customer needs, the trend of social media and
digitalization
• Continuously identify opportunities for
improvement or optimization, in terms of design, functionality,
content, etc.;
• Manage upgrades, incl. establishing partnerships and managing
vendors where required, to ensure project is delivered
successfully;
3) Engage stakeholders and act as a 'subject matter
expert' in using digital channels to engage target users:
•
Develop concrete expertise in the use of digital channels to engage customers;
• Work with stakeholders to align plans across the organization with regards to patient education, engagement and behavior change.
Qualifications
• Relevant master degree, e.g. Pharmacy, Science or EE;
•
Digital marketing experience preferred;
• Fluency in written
and spoken English and Chinese;
• Demonstrated knowledge of healthcare system, physician
needs;
• Good communication and stakeholder management skills;
• Project management experience;
• Curiosity and
innovative thinking;
• Comfortable with data and has ability
to draw insights from the data;
• Ability to work independently;
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.