Novo Nordisk reaches out to Pakistani flood victims

On 10 August, Novo Nordisk decided to donate 1 million Danish kroner to help flood victims in Pakistan.

Around 14 million people have been affected by the torrential rains and flooding that have left more than 1,500 dead in the country.

According to the Danish Red Cross, more than 250,000 people have lost their homes, but that number might more than double by the time the flooding subsides.

Free vials and basal help to hospitals

Novo Nordisk’s management has decided to split the donation in two. One half, 500,000 kroner, goes to the Danish Red Cross, which cooperates with the Pakistani Red Crescent. The other 500,000 kroner goes to the Novo Nordisk affiliate in Pakistan.

The affiliate is already working to distribute 20,000 vials of human insulin to hospitals. The money donation will help even more, says General Manager Rana Azfar Zafar:

“Right now, doctors are sitting on the banks of rivers trying to do relief work. We do not have a strong infrastructure in Pakistan, but in many places communication is completely lost now,” he says about the situation.

“At the moment we are busy trying to support our key doctors in the flooded areas. We will begin distributing the free vials to hospitals and endocrinology wards soon, and we will also use the money donation to help the hospitals that take in the affected patients. But right now we are looking at the demands they have and try to find out what they need the most besides insulin.”