Blueprint for Change cases

 

Changing Diabetes in Indonesia
Like many countries undergoing rapid socioeconomic transition, Indonesia is struggling with a fast-growing burden of diabetes. Facing this challenge compels stakeholders to align their vision in a way that leads to better awareness and improves access, affordability and quality of care.
Success will generate shared value for stakeholders, society and Novo Nordisk. Read more
Changing diabetes in Indonesia (PDF)

Changing Diabetes in Bangladesh
In developing countries, rising diabetes rates present enormous challenges to poverty eradication and economic development. In Bangladesh, Novo Nordisk works with local partners to improve health for millions of people. As a result of efforts to strengthen healthcare quality, diagnosis and treatment rates are improving, creating shared value for both parties. Read more
Changing Diabetes in Bangladesh (PDF) 

Creating shared value in the United States
This case study analyses how aligning the needs of patients and stakeholders with Novo Nordisk's strategy has contributed to our business success and has helped improve quality of care, early diagnosis and diabetes prevention in the United States. Read more
Creating shared value in the United States (PDF) 

Changing Diabetes in China
Diabetes poses a growing social, educational and economic challenge for the Chinese society. This case study assesses the business and societal value of three aspects of our market entry strategy: physician training, patient education and local production. Our focus on building the market for the long-term has created significant value for Novo Nordisk as well as the Chinese society. Read more 
Changing diabetes in China (PDF) 

Climate change
In 2009, Novo Nordisk achieved the CO2 reduction target of our first generation climate strategy five years ahead of schedule. In this case we share our learnings focusing on the value generated to business and society, our thoughts about the journey and challenges ahead, including the interrelationship between climate and health. Read more 
Climate Change (PDF) 

 

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Blueprint for Change Programme

The programme includes a series of case studies of Triple Bottom Line related investments and activities in Novo Nordisk. The case studies speak with data and are based on extensive field research and a common methodology for value creation.

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Shared Value

The strategic objective of the Blueprint for Change Programme is to identify the drivers of shared value creation, measure realised benefits for both society and the organisation, and share this information with our stakeholders.

Read an article about shared value from Harvard Business Review.

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