The designer’s view
So, how do you improve a needle? You exchange ideas and information with the people closest to the product. In short, NovoTwist™ was developed in response to physician, nurse and patient feedback and co-operation.
NovoTwist™ is the result of the Novo Nordisk commitment to providing better designed products to meet real patient concerns. Innovative technical solutions developed by the Novo Nordisk engineering team are combined with user interface and product visual identity input from Møller-Jensen Design to create a product that improves patient’s treatment experience.
Scott Allen, Industrial Designer from Møller-Jensen Design says: A number of new feature have been incorporated into NovoTwist™:
Gallery
